pure-public-relations-power-up-and-recharge-showcase

Last week we hosted our Power Up & Recharge showcase where we unveiled the autumn/winter launches and hero products from our amazing brands.

As industry insiders will know, 'Christmas in July' is when many brands showcase their AW/Christmas collections giving journalists and buyers plenty of time to plan ahead. This year we decided to switch it up and dedicated our showcase to demonstrating the ways you can power up and recharge for the autumn/winter season. 

From hair styling with Moroccanoil and lighting from Vita, to lightning bolt manicures with Mary Kay and home fragrance from Soohyang, the fun-filled day saw over 160 press and influencers join us. 

Watch our short video below to see what we got up to! 

New Korean home fragrance brand Soohyang that launches into Fenwick next month. 

New Korean home fragrance brand Soohyang that launches into Fenwick next month. 

Luxury grooming range Anthony showcasing their hero products and top picks for the colder months. 

Luxury grooming range Anthony showcasing their hero products and top picks for the colder months. 

Atelier Bloem's six fragrances against a backdrop of of the brand's inspiration - Amsterdam's floating flower market. 

Atelier Bloem's six fragrances against a backdrop of of the brand's inspiration - Amsterdam's floating flower market. 

Overnight oat breakfast bowls by our favourite cold brew coffee and almond milk brand, Califia Farms. 

Overnight oat breakfast bowls by our favourite cold brew coffee and almond milk brand, Califia Farms. 

Goldfaden MD surrounded by a beautiful wildflower meadow in our 'power up with plants' area. 

Goldfaden MD surrounded by a beautiful wildflower meadow in our 'power up with plants' area. 

Sheridan x Ken Done 50th anniversary collection, inspired by the Antarctic. 

Sheridan x Ken Done 50th anniversary collection, inspired by the Antarctic. 

Lexington's holiday collection 2017 with a strong Hampton's design influence.  

Lexington's holiday collection 2017 with a strong Hampton's design influence.  

Moroccanoil demonstrated AW hair looks. Beautiful shelves from String brought the area to life. 

Moroccanoil demonstrated AW hair looks. Beautiful shelves from String brought the area to life. 

Lots of newness from Perricone MD including a new men's range, additions to the No Makeup range and the new H2 Elemental Energy range. 

Lots of newness from Perricone MD including a new men's range, additions to the No Makeup range and the new H2 Elemental Energy range. 

Rita Hazan's hero products and new Color Pop sprays. 

Rita Hazan's hero products and new Color Pop sprays. 

A selection of Super Facialist's best-selling hero products.  

A selection of Super Facialist's best-selling hero products.  

Holiday gifts galore from Malin + Goetz.

Holiday gifts galore from Malin + Goetz.

Everything to keep hands in good condition during the winter months from Dr.Ceuticals. 

Everything to keep hands in good condition during the winter months from Dr.Ceuticals.